Put your hospice brand in front of key stakeholders on a monthly basis. Remind them you are there to help them achieve their goals.
During this webcast you will learn practical techniques to leverage the easy and inexpensive medium of e-marketing such as how to build a subscriber list, compose effective messages and how to keep your email message out of the junk mail box.
The Internet is a burgeoning, yet under-utilized channel for achieving hospice strategic goals. Consider:
- Family caregivers are turning to the Internet before they turn to doctors for help. 72% of adults 50-64 reported using the Web in 2008
- Online donations yield median annual revenues of $114 per donor, compared to only $82/year from offline sources.
In these times of tight budgets, smart managers are looking for such cost-effective strategies as these to improve their reach and distinguish their hospice from the competition.
Join hospice letter and Tasha Beauchamp
in this live 60-minute audio webcast “Hospice Marketing: E-Newsletters
101-Using Email to Support Marketing, Sales and Development” that took place in April 2009.
- Surefire steps to grow your a email list
- Tips to composing effective messages
- How to avoid the junk mail box
- Methods to measure your success
- Question and answer session
Who Will Benefit From This Audio Webcast?
Hospices, home health
agencies, hospitals
and palliative care providers, health systems, healthcare providers,
with
titles:
President/CEO,
Hospice Administrator,
Hospice Director, Executive Director, Marketing Director, Hospice Coordinator, PR Coordinator, Home Care Director, Nursing
Administrator, Executive
Vice President, Program Director, Directors of Patient Care, Directors
of
Social Services, Assistant Administrator.
©2009 Health Resources Publishing