This conference took place on August
21, 2002., but you may order the CD recording
of it.
"The Managed Care Internet in 2003" Audio Conference on CD-ROM with Conference Materials
- Managed care organizations (MCOs) use of the Web site is skyrocketing.
- But although MCOs are improving their Web sites, the public has not yet caught up with their progress.
- While only 4 percent of MCOs allowed patients to file claims online six months ago, that number has now risen to 31 percent.
- The online trend will "revolutionize" the healthcare industry, even more than ATMs changed banking, one executive told us.
- Problem: Most Health Maintenance
Organizations (HMOs) are still missing the boat when it comes to
utilizing their Web site's potential.
That's the background and why this educational conference has been produced on CD ROM.
Discover what our panel of experts
have found, and get their recommendations for your organization's work
plan priorities for this year.
SPECIAL AUDIO CONFERENCE:
"The Managed Care Internet in 2003 CD-ROM" will focus on what your organization should be doing now.
The goal of this educational CD ROM is
to provide real-world, practical solutions and answers to professionals
taking advantage of the Internet by increasing the number of members,
to retain members, and to see a return on investment.
SPEAKERS:
- Richard Slater, executive vice president of Colonial HealthCare Inc.
- Don Gravlin, senior management/chief technology officer, Cap Gemini Ernst & Young Health
PROGRAM AGENDA:
Among the topics the speakers covered during the program are:
- How MCOs are integrating the power of the Web
- What MCOs are doing today
- What appears to be working/not working today on MCO sites
- Best of breed sites based on analysis
- How well are the sites functioning
- Look at ease of use and access of sites
- Health plan's approach to presentation of the site (look and feel)
- Have health plans been seeing a return on investment
- The best practices on MCO sites
- What site services offer the greatest value for the consumer, the physician, and the health plan
- Are MCO sites working to generate new sales/member growth
- What sections of MCO sites need to be strengthened
- What the future holds for MCO sites
Please Live Question and Answer Session
WHO WILL BENEFIT FROM THIS CD-ROM:
CEOs, COOs, CIOs, Vice Presidents,
Marketing Communication Executives, MIS Director, e-Business
Consultants, Program Managers, Director of e-Commerce Products,
Director of Member Retention , Project Leaders, Director of Information
Technology, Directory of Web Services, Marketing Research Analyst,
Sales Managers, Director of Accounts, Director of Retention and
Development, Vice President of Promotions and Care Managers,
Administrators and Consultants.
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