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How Managed Care Plans Are Developing And Refining Their Web-Based Services

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Copyright 2003


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DESCRIPTION:

Managed Care plans can increase member satisfaction, reduce administrative expenses, and better serve the needs of patients, doctors, hospitals and employers through the right combination of Web site services.

A new special report, "How Managed Care Plans Are Developing And Refining Their Web-Based Services," has been published for MCO leadership, e-business managers, marketing communications and IT executives who are responsible for their organizations Web services management.

"How Managed Care Plans Are Developing And Refining Their Web-Based Services" looks at trends in health plan migration to the Web, managed care organization Web strategy, the "nuts and bolts" of MCO Web site development, member care services online and the shift to certify the quality of MCO Web services.

If you are responsible for the ongoing development and planning for your organization's Web service delivery, you'll want to have a copy of this 95 page report on your desk.

Discover why certain health plans' sites are rated so highly by experts and how that differentiation translates to a competitive edge.

Today, managed care organizations view their Web sites as a core part of their business, according to one leading healthcare consulting firm. Employers are increasingly turning to the Internet to serve employees with advice about health plans, wellness programs and health benefits. It's the new "Web-based consumerist" model, is how another major consulting firm describes this trend.

Find out what rates highest in terms of the primary functional areas of an MCO Web site and why the business need for the focus on Web page strategy.

Learn how leading MCOs like Oxford, Kaiser Permanente, and the Health Alliance Plan are bringing the right information to the right people at the right time. How Web site designs are influenced by company strategy, and by such user groups as consumers and providers. Read how one health plan developed its site with input from physician focus groups, a customer advisory board, and a member satisfaction survey.

Your health plan's site touches every external and internal audience. It has to work for everybody, one MCO e-business manager puts it.

What's the most important thing you need to do when building or upgrading your site? Get one manager's strategy to getting "the most bang for the buck."

Managed care e-business managers share their usage statistics, like the percentage of total membership using their site, physician and employer usage, the rapidly growing percentage of enrollment transactions already online.

You'll appreciate the keys to a successful managed care plan e-health strategy and why MCO's Web sophistication is becoming even more important.

Get insight into how managed care plans are promoting their sites to members, providers and employees; considerations when a team is building new functionality into a site; what's been successful for gaining new members.

Our editorial team has been studying and writing about the growth and development of managed care e-business since this trend first began. We have interviewed "early adopters," gleaned important results of industry studies by leading experts and consulting firms, even organized highly-rated audio conferences on e-healthcare, managed care Internet management, and the trend toward online disease management.

We have taken the most important strategies, features and services to highlight for you in this report.

One new idea, one new thought, one "better" way, will more than pay for the modest cost of "How Managed Care Plans Are Developing And Refining Their Web-Based Services."

Place your order today. If your responsibilities do not include input on your organization's Web site services, please pass this along to the right person in your company.


You can also order from Health Resources Online by calling 1-800-516-4343.
© 2002 Health Resources Publishing